Web, Email and Design Strategist-New York Civil Liberties Union
January 24, 2012
JOB ANNOUNCEMENT
WEB, EMAIL AND DESIGN STRATEGIST
Summary:
The NYCLU is looking for a dynamic, self-motivated individual with experience and skills in web strategy, email marketing, graphic design, web content management and social media.
The web, email and design strategist will be responsible for designing and presenting content for the NYCLU both online and on paper and will manage online strategy development, maintain site standards with regard to new development, craft site promotions, and work on online community and grassroots outreach campaigns.
The strategist will be a member of the Communications team and will work closely with all areas of the organization, so he or she must possess strong communication skills, have an understanding of brand standards and marketing, possess a keen interest in activism, be a self-starter, enjoy working collaboratively, and hold a deep commitment to civil liberties as well as the creativity to bring fresh audiences to our issues. The candidate must also be creative and willing to help push us in new directions while understanding the need to be reactive to the needs of the organization and sometimes just post new online content when the need arises. The ideal candidate will also have experience with email marketing and online outreach campaigns. Tasks require a strong attention to detail and ability to work under tight deadlines.
Responsibilities:
- Update NYCLU.org and generate new ways for us to tell our stories and get our information across in interesting ways.
- Oversee messages to and grow the NYCLU’s 48,000 person email list.
- Develop graphics and other web materials for online campaigns and events.
- Design fliers and hand-outs and provide feedback on materials developed by outside designers.
- Ensure security of all web properties and compliance with the strict user privacy policy.
- Work with our New Media Associate on social media work and develop online and email campaigns, viral campaigns, online advertising and online/offline strategies.
- Develop and maintain a consistent look and feel throughout all web properties.
- Keep current with emerging web technologies through relevant blogs, listservs, and events.
- Track and report on all site metrics.
- Work cooperatively and engage with the Communications team and the rest of the staff.
Required Skills:
- Exceptional communication, writing and organizational skills.
- Understanding of internet technology and communication and strong technical expertise.
- Experience with blogs, social networking sites, and email list communications.
- Knowledge of HTML, CSS, and PHP.
- Experience with custom Drupal themes and plugins.
- Experience with communications management systems (Convio).
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.
- Proven ability to build consensus and work effectively within a cross-departmental team.
- Strong Photoshop and InDesign skills.
- Bachelor’s degree in English, journalism, design or a related field.
- Experience utilizing social networking.
- Passion, Integrity and Energy!
Please send a resume, cover letter and examples of websites or web campaigns you’ve worked on to jobs@nyclu.org. Include “Web, Email and Design Strategist” in the subject line.
The NYCLU is an equal opportunity/affirmative action employer and actively recruits women, people of color, persons with disabilities, and lesbian, gay, bisexual and transgender individuals.