News & Commentary written by Deepa Subramaniam

Back to News & Commentary
A photo of Deepa Subramaniam

Deepa Subramaniam

Chief Product & Digital Officer


Deepa Subramaniam has spent 15+ years leading product teams to collaboratively build innovative digital products with high-impact for mass reach.

Most recently, Deepa joined the ACLU as the first ever Chief Product and Digital Officer where she runs the Digital, Engineering, Product and Design teams. Prior to this full-time position, Deepa was a Senior Advisor at the ACLU helping to define the 100-year old organization’s digital, product and technology roadmaps.

Before joining the ACLU, Deepa co-founded Wherewithall, an advising company dedicated to helping tech startups and non-profits strategize, grow and execute with ease.

Deepa is currently on the Board of Directors for DonorDrive (parent company: Global Cloud). DonorDrive is one of the best peer-to-peer fundraising platforms which has helped worthy causes raise over $1 billion.

Prior to starting Wherewithall, Deepa was Vice President of Product and Design at Kickstarter. Before Kickstarter, she was the Director of Product at Hillary for America where she helped lead product for online fundraising (helping to raise over $973M through 3M donors), and bespoke policy and rapid response digital products (College Calculator, With Her Because, and more).

Before Hillary for America, Deepa led product at charity:water, a non-profit dedicated to bringing clean water to the developing world.

She started her career at Adobe, first as a Computer Scientist and later as a principal lead in the creation of Creative Cloud.

She champions data-driven design iteration, achieving high-velocity team output in fast-paced environments, and building collaboration and impact into company culture.

Read some interviews with Deepa on The Great Discontent, Fast Company, Sweat the Product, or Ways We Work. Or listen to her on Jeff Veen’s Presentable Podcast, Ryan Carson’s Educate Yourself podcast, or Software Engineering Radio’s podcast.