How You Can Help the ACLU Defend Civil Liberties

Support the ACLU's Work by Donating Business Proceeds


Thank you for your interest in donating a portion of proceeds to the ACLU! We’re grateful that you’d like to share our mission with your customers.

If you are an individual producing an independent project, below are some important guidelines to consider before beginning your promotion.

 

Guidelines for Donating a Portion of Business Proceeds to the ACLU:

  • Disclose to customers the exact amount of those proceeds that will be donated to the ACLU at the point of sale. For example, “$5 per item sold will be donated to the ACLU” or “10% of gross sales will be donated to the ACLU.”
  • Freely use the ACLU name, but if customers might mistake your business or promotion to be affiliated with the ACLU in any way, please include a disclaimer indicating that you are not an affiliated entity.
  • The ACLU cannot promote or otherwise endorse your product.
  • Request written permission to use the ACLU’s logo by contacting permissions@aclu.org. Unfortunately, we can only allow logo usage for a limited number of large or high-impact campaigns.

For inquiries regarding brand partnerships, please contact donateproceeds@aclu.org. Please note that due to volume, we are not able to respond to all requests.

Support the ACLU with Confidence


  • Charity Navigator: The ACLU boasts a four-out-of-four-star Charity Navigator rating, outperforming most non-profits and exceeding industry standards.
  • GuideStar: The ACLU is a trusted GuideStar Exchange Gold participant.
  • Better Business Bureau: The ACLU also meets the highest standards of The Wise Giving Alliance of the Better Business Bureau.